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The keywords you weave into your website define which searches your website shows up in, as well as how high it ranks on the results page. They are the heart of your SEO strategy.
This means picking out the perfect words is vital. You need relevant keywords that have a search volume worth aiming for. Combine these with lower-competition (and still relevant) words and you help your website score higher in the search engine results pages (SERPs).
They sit at the heart of your SEO strategy, so picking out the perfect words is vital. You need relevant, popular but low-competition words to make sure your business is showing up first for your target market as they scour the search results.
We’ve been working with eCommerce businesses for years, helping them to shine a spotlight on their website. During our extensive experience as a keyword research agency, we’ve helped both B2B and B2C brands in various industries including tricky niches.
Our SEO consultants will use detailed analysis to find new keywords you’re missing out on to help you draw more qualified traffic to your website and improve your organic reach.
We have access to all the latest SEO tools, including industry-standard keyword tools like SEMRush, Ahrefs and Keyword Finder. This means our keyword research process is always in-depth, taking advantage of similar keywords, NLPs, and topic clusters to find those special keywords that really speak to your customers.
Our keyword research services are the backbone of our SEO services but we can also produce a keyword research document as a one-off project if you need targeted help. Whether you’re looking for local or internal SEO keyword research, or simply looking to set out your content strategy, our digital marketing team can help you find you speak your customers’ language.
The eCommerce sector is competitive, and even in a niche market you might struggle to stand out. We specialise in eCommerce SEO which means we know what search engines want to see from your website, and can put in place strategies and fixes tailored to eCommerce.
Extensive keyword research is only part of a successful SEO strategy. Our technical SEO services take a look behind the scenes of your website and work their magic to ensure it loads quickly, is mobile friendly and that search engines can find their way around it.
An endless list of shoehorned keywords is not enough to charm search engines into ranking your website highly. We’ll deliver content that showcases your expertise and proves your authority so you can engage readers and earn a higher ranking on the search engine results page.
Find out how The Digital Maze used AI, ML and NLP to help Express Doors Direct beat enormous competition for top rankings in the home doors market in just twelve months.
With the help of the latest industry tools, and our own curiosity, we’ll delve deep into the world of keyword data, considering monthly search volume, search intent, competition and relevancy until we reveal the perfect balance of keywords to speak to both potential customers and search engine crawlers.
We’ll bring together the results of our research in a comprehensive keyword report. This is the knowledge we’ll rely on to guide your website copy, find effective page titles and create new pages. It is the basis of your entire SEO strategy.
Search is ever-evolving so we treat your keyword research as a living document and return to it regularly. We’ll review it in line with keyword trends, performance and shifts in the search landscape. We’ll spot any new potential search terms and take advantage of new opportunities so we can make your website achieve its full potential.
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