Google Partner

Appliance City

+114% Increase In Online Revenue For National Retailer

Appliance City appliances

The Client

Appliance City are a Nottinghamshire-based retailer of kitchen appliances, although they operate nationally. Their website is an ecommerce store, allowing customers throughout the UK to order both small and large appliances online. They stock a wide range of brands, including Zanussi, Miele, AEG and Siemens.

The Challenge

Appliance City was in need of an online overhaul. Their website and branding had become stale, and the user experience suffered due to timeouts during transactions. By revamping their image they hoped to showcase the sophistication of the services they offer.

What’s more, making the changes needed for eCommerce SEO success wasn’t easy within their current setup.

114% Increase in revenue
99% Increase in transactions
Appliance City logo branding on a truck

Feeling Inspired?

Our expert digital marketing teams have the tools, strategies, and creativity to drive results tailored to your business. Let’s work together to transform your online presence and achieve measurable success.

Let's Talk!

Appliance City new website on phone screenshots
Scroll me
Laptop
Appliance City new website design screenshot
Portals

Our Approach

With a thorough rebranding, a fresh logo design illuminated the entire business like never before – adorning delivery vehicles and shining on signage everywhere you looked!

Through a tailored website implementation, everything is now up to date for an outstanding online user experience that’s harmonious with Appliance City’s quality service and expertise.

We’ve made marketing easier for their team too, so they have the power to make effective changes to push this competitive business forward.

The Results

The results speak for themselves. We’ve continued to work with Appliance City and their website is performing better than ever. Since the launch:

  • Total website sessions have increased by 137%
  • Revenue has increased by 114%
  • Transactions have increased by 99%

Related Case Studies

All Case Studies

Sign up to The Digital Maze Newsletter