Digital Marketing News and Advice

Room 301 Podcast 015 – The 4 Core Strategic Principles Behind Every Successful Marketing Campaign

Posted on: November 2, 2023

Podcasts

This month, Rob Twells is joined by Clare Taylor of Apricus Marketing as they discuss the four core strategic principles behind every successful marketing campaign.

Rob Twells

Selling Stories, Not Just Products: Leveraging Sales Skills & Techniques in Digital PR

Posted on: October 18, 2023

Digital PR16 mins est

In today's fast-paced digital landscape, sales and Digital PR are converging like never before, and while these disciplines may seem distinct, they share a common thread: effective communication. 

Amy Hunt

12 Different Types of Online Shoppers and How to Market to Them

Posted on: October 9, 2023

eCommerce30 mins est

By recognising the diverse needs and preferences of online shoppers, you can optimise your marketing campaigns, enhance customer engagement, and ultimately drive more revenue.

Room 301 Podcast 014 – Getting Stakeholders on Board as a Marketing Leader

Posted on: September 28, 2023

Podcasts

In this episode, Rob is joined by Ryan from imail comms, who shares valuable tips on getting stakeholder buy-in as a marketing leader.

Rob Twells

Room 301 Podcast 013 – Why Humanising Your Brand Could Be The Best Thing You Do

Posted on: August 24, 2023

Podcasts

Join Rob Twells chatting with Caroline Smith from Smudged, as they discuss all the fantastic reasons why you should humanise your brand.

Rob Twells

Room 301 Podcast 012 – Avoiding Unconscious Bias In Your Marketing Campaigns

Posted on: July 20, 2023

Podcasts

Join Rob Twells and Billie Geena Hyde as they uncover the path to a less-biased marketing future.

Rob Twells

Room 301 Podcast 011 – Managing A Shrinking Marketing Budget During Turbulent Times

Posted on: July 13, 2023

Podcasts

In this insightful conversation, we explore the challenges and strategies involved in managing a shrinking marketing budget.

Rob Twells

Unlocking Success Through Marketing Sprints

Posted on: June 27, 2023

Marketing Leadership

Marketing sprints offer marketing teams a structured and accountable way to tackle their projects. We'll delve into the insights shared by Bee Craft, the Head of Performance Marketing at Golf Breaks in our most recent podcast episode.

Rob Twells

Room 301 Podcast 010 – Leading A Team Through Marketing Sprints

Posted on: June 23, 2023

Podcasts

Join Rob Twells as he talks with Bee Craft and she spills the tea on leading marketing teams through sprints!

Rob Twells

How to Create Exciting Content for “Boring” Subjects

Posted on: June 11, 2023

Content Marketing

Struggling to come up with funky and fun creative content ideas for a less than exciting subject? Here we take a look at how to make content ideation easy in just a few simple steps.

Pete Bingham

Harper Tait Partner With The Digital Maze

Posted on: May 24, 2023

Company News

We are pleased to form a partnership with Harper Tait Fine Jewellery, located in Hatton Gardens, London. The Digital Maze have been chosen to spearhead their growth plans, including leading on their SEO & PPC strategies respectively.

Rob Twells

Room 301 Podcast 009 – Unravelling the UX and SEO Connection

Posted on: May 19, 2023

Podcasts

Join Rob and Pete as we unravel the mysterious connection between UX and SEO in building websites with serious impact!

Rob Twells