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An impressive 150% rise in visibility leading to a 38% boost in revenue
Repair My Meter Box are a Derby-based business specialising in cost-effective solutions for meter box repairs. Known for their commitment to customer excellence, they serve customers across the UK, helping homeowners and businesses maintain and repair their meter boxes efficiently.
Despite their strong customer service and unique selling points, Repair My Meter Box faced challenges in increasing their online visibility and, crucially, converting that visibility into organic traffic and tangible revenue growth. They sought a strategic marketing approach to enhance their presence in the search results and attract more customers.
To address these challenges, we implemented a comprehensive SEO strategy, focusing on improving keyword targeting, optimising existing content, improving the technical foundations of the site, and plenty of content writing.
We conducted keyword research to identify high-converting search terms in key service areas, focusing on optimising for the rather niche, but high impact, keywords specific to meter box services.
New category content was created and optimised to target the most-searched terms and keyword gaps, with NLP (Natural Language Processing) techniques employed to enhance topical authority in the eyes of search engines.
We focused on core technical SEO improvements such as removing redirecting links, preventing keyword cannibalisation, and updating citations to boost site authority. Additionally, we enhanced their site speed to help improve user experience and boost conversions.
Our content team published long form blog content around meter boxes and related subjects to help boost topic and link authority for key categories.
Our tailored SEO strategy delivered significant results for Repair My Meter Box:
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